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Founded in 1935 by Armand Petitjean and Guillaume d’Ornano, Lancôme began as a fragrance house. The brand’s name was inspired by the forest of Lancosme in France, and its iconic rose symbol reflects the floral beauty of the region . Lancôme’s first five fragrances debuted at the 1935 World’s Fair in Brussels, marking its entry into the luxury beauty market .